Smoking controls are continually demanded by anti-smoking groups, there's nothing more evident than that in the UK, these campaigns are largely funded by manufacturers of gums and patches.

The Electronic Cigarette is a new innovation so as yet has not yet been approved as an official smoking cessation product, even though it has helped countless people, it's time will come.

The Electronic Cigarette is also familiar to smokers and provides instant nicotine delivery and vapour by inhalation. It can also naturally lower your nicotine intake levels and offers a varying strength of cartridge allowing gradual reduction of nicotine content to zero with full control.

Nicotine replacement therapies are extensively advertised but many find ingested nicotine absorption such as gum or the patch a slow process with no pleasurable sensations or intake control.

These products are considered to be expensive placebos.

From personal experience gum does not provide you with an immediate "hit" yes you can taste the nicotine but a smoker is used to the inhalation method and not chewing nicotine !!!

Patches are slow to get into your system and often make some people sick or can cause a skin reaction. 

A medical report has concluded:

”Since no burn process takes place, toxic and above all carcinogenic matter contained in tobacco smoke is void.

The health risk is therefore substantially lower than consumption of tobacco. Apart from the nicotine content the electronic cigarette is evaluated as toxicologically harmless.

In contrast to other nicotine replacement therapy products, the Electronic Cigarette permits an accurate adjustment of nicotine. The variable strength of four cartridges enables a graduated reduction of nicotine during quitting.

The simulation of smoking while quitting is also psychologically superior to gums or patches and the electronic cigarette can be recommended unreservedly. However the product should - like all other forms of nicotine substitution - be constrained from young people, pregnant women, non-smokers and persons with cardiovascular illnesses”.

The product also offers the opportunity to continue smoking with no risk of carcinogens, tar or carbon monoxide. Most researchers consider nicotine to be a benign substance compared to the other ingredients of tobacco smoke, despite its obvious addictive properties.

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